Local SEO for contractors that puts your company on the map.
Our local SEO for contractors gets your company into Google Maps results when homeowners nearby search for your trade. We fix your Google Business Profile, service areas, listings and reviews. When those homeowners call or write, an AI assistant answers in seconds, in English or Spanish. Then we report the calls and jobs it brings in.
No contracts longer than 3 months. You own every account.
01The problem
Why don’t homeowners find your company on Google Maps?
When a homeowner searches for a roofer or a plumber nearby, Google shows a few companies on a map first. It picks them by distance, relevance and reputation. If your profile is thin, your service areas are unclear or your reviews are old, a newer competitor can get that call.
The stakes are high. In the Scorpion 2026 State of Home Services Marketing report, 83% of homeowners start their search online. And 87% won’t hire a company rated below 4 stars. Yet 67% of business leaders say they struggle to collect reviews.
- Your profile has the wrong category.Google may show you for the wrong searches, or not at all.
- Your name, address or phone differ across sites.Google trusts details that match everywhere. Mismatched listings look less reliable.
- Your reviews stopped coming in.Happy customers forget to write. Without a simple request after each job, new reviews slow down.
- Your service areas are vague.Google can’t tell which towns you really serve, so it shows someone else there.
02What we do
What does Bluma do to help you rank on Google Maps?
We work on the four things that shape local results: your Google Business Profile, your service areas, your listings across the web and your reviews. AI does the repetitive work, like drafting posts, area pages and review replies. A senior strategist decides what changes, and every change shows in your own accounts.
- Google Business ProfileWe set the right main and extra categories, write your services and description and add real photos of your work. AI drafts regular updates, and we review each one before it posts.
- Service areasWe set the towns and ZIP codes you really serve. AI drafts a page for each main service and area, and a person reviews it before it goes live.
- CitationsWe fix your name, address and phone on directories like Yelp, Bing Places, Apple Business Connect, BBB and trade sites, so every listing matches.
- Review requestsAfter each finished job, your customer gets an automatic, personal text with a direct link to review you. AI drafts a reply to every review, good or bad, and a person approves it.
- Call trackingWe add a tracking number and tagged links to your profile. That way we can count the calls and quote requests that come from Maps.
Local SEO works best with a website that turns visits into quote requests. See contractor websites. Pair it with AI lead response, so every call from Maps gets an answer in seconds. To show up in ChatGPT and Google AI answers too, see AI search visibility.
03Every month
What do you get every month?
Every month you get a short report and a call with us. The report shows the calls, quote requests, booked jobs and revenue that came from Google Maps and local search. It also lists the work we did and what we will do next month.
- Profile updatesNew photos, posts and service updates on your Google Business Profile.
- ReviewsHow many new reviews came in, your average rating and the replies we sent.
- Listing fixesDirectory listings created or corrected that month.
- Results in moneyCalls, quote requests, booked jobs, revenue and cost per customer. Revenue comes from your CRM or the closed-job list you share with us.
04Fit
Who is local SEO for contractors a good fit for?
It fits established contractors who do good work and have happy customers, but who don’t show up when strangers search. It is not the fastest way to get calls this week, because rankings take months. For quicker calls, pair it with Google Local Services Ads.
A good fit
- Home service companies with 5 to 50 employees and 3+ years in business
- A real business with an address or a clear service area in the U.S.
- Owners willing to ask every customer for a review
- Cleaning, remodeling, painting, landscaping, roofing, HVAC, plumbing or pest control. See industries.
Not a fit
- Anyone who wants fake reviews or keywords stuffed into the business name. Google can suspend profiles for both.
- Anyone who needs a guaranteed #1 spot
- Businesses that only want calls this week and won’t wait for rankings to build
05Next steps
What happens after you write to us?
After you write to us, we review your business within 1 business day. Then we hold a 30-minute call about your jobs and goals. Finally, you get a written plan and price. There is no cost and no commitment until you approve it.
- Step 1
We review your business
Within 1 business day, we look at your Google profile, website, reviews and ads.
- Step 2
30-minute call
We talk about your jobs, your service area, your goals and what is working today.
- Step 3
Written plan and price
You get a written plan with a fixed monthly price. You decide if it makes sense.
06Questions
Local SEO questions.
How much does local SEO for contractors cost with Bluma?
Local SEO is included in our Growth plan at US$1,750 per month and in Scale, from US$2,500 per month. You can start with the free Growth Score or the US$497 Growth Blueprint, which is credited to a monthly plan.
How long until I get more calls from Google Maps?
Profile and listing fixes go live in the first weeks. Ranking changes take longer, because Google re-evaluates over time and competition differs by town. We report progress every month, so you can judge it with numbers.
Can you guarantee a top 3 spot on Google Maps?
No. Google decides rankings, and Google itself says no one can guarantee a #1 ranking. We control the work: a complete profile, matching listings, steady reviews and clear service-area pages.
Do I need an office to show up on Google Maps?
No. Businesses that visit customers can hide their address and list the areas they serve instead. You do need a real business that Google can verify.
Can you handle Spanish reviews and Spanish pages?
Yes. We reply to each review in the language the customer used. We can also build Spanish pages for your services on your website.
Who owns my Google Business Profile?
You do. We work as a manager on your profile, and you stay the owner. If you leave Bluma, you remove our access and keep everything.
How does Bluma use AI?
AI answers and follows up on your leads around the clock, in English or Spanish. It also drafts pages, ads and your monthly report. A senior strategist sets the plan and reviews everything. You approve every script. Customers always know they are talking to an AI assistant and can ask for a person.
Does local SEO help with ChatGPT and AI answers?
It helps. AI tools can use public facts about your business, like your listings and reviews. Our AI search visibility service covers this in more depth.
Get found by the homeowners already searching for you.
Tell us your trade and your service area. We’ll review your Google profile within 1 business day.